Since long before UPX was but a twinkle in our eyes, the crew here at UPX each shared a common thread. Underground was on the incline – though people were and still are starved to find the best available both from this day and age, and years past.
Project X was born into the idea to be that channel; a locale for our readership to visit and learn about the latest and greatest happenings in Underground Rap. People are hungry, and the culture though growing diversely from all angles lacked direction or tastemakers who are respected for their love, and not for the marketing behind their products.
We’ve all had a conversation similar to: “I used to love x, but since then I don’t know where to find/stopped caring about/don’t know where to learn more about it”. We’ll be that. Project X is the digital face for the hard to find, Underground Artist that are tough as nuggets to keep up with.
Support Real Hip-Hop.
We Do This For Our Culture!
The Project X Adminstration
‘Hip-Hop Lives UNDERGROUND’
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